OneStory — A Story Worth Telling - GadgetMedia

OneStory — A Story Worth Telling


When the Global Change Initiative was planning their conference for global change in Toronto, they wanted to promote their event and their cause on social media at the same time. Video is so powerful, however, expensive and time consuming to create - but what if they could create instant, branded videos that were live-tweeted?

That's when they turned to OneStory, a website and app that enables organizations and individuals to collect beautiful video interviews from anyone anywhere in the world, with no editing required. The technology takes the complexity out of video capturing, editing and sharing of online videos for events and large scale social media campaigns.

OneStory is used to harness the power of social storytelling to create awareness and mobilize people towards a cause or initiative.

They also wanted to show the magic of the event and the authentic OneStory video's profiled attendees showing the best of the participants, the venues and the sponsors (plus the participants shared the videos through their own social media and really shared the message of the event and promoted ticket sales in an organic way).

Photo Credit: Parm Gill
Once approved interviews are live tweeted bringing the conversation online and enabling organizations to reach and engage with thousands of people organically. Later, interviews can be repurposed and re- shared at any point keeping the event or cause alive.

With online clients in nineteen different countries, OneStory is being used to create authentic, branded videos worldwide.

Visit OneStory on Facebook, Twitter and Linkedin
OneStory — A Story Worth Telling OneStory — A Story Worth Telling Reviewed by Gadget Media on September 21, 2015 Rating: 5
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